How to Create a Personal Electronic Press Kit to Send to Agents and Managers

Searching for a new Agent or Manager is a competitive business. Depending on the time of year, their offices might receive hundreds or possibly even thousands of submissions from Actors all looking for the same thing — new representation. So, how can you stand out from the crowd and make them see how talented you really are?   I’d suggest that you don’t use the same tired tactic of sending out a basic headshot and link to your demo reel. Instead, try implementing a tool that is built specifically to grab attention at a single glance: the personal Electronic Press Kit...

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Best Face Forward: 5 Tips for Controlling Your Public Image

    There’s a lot of amazing content being created these days. From networks to streaming, films to indie projects—it’s hard to keep up. The best part is that audiences everywhere are discovering seriously talented actors who they’re excited to learn more about so they head online, do a search and, depending on what they find, possibly become a life-long fan.   Whether you actively work on it or not, your public image is out there for anyone to find. And in case you didn’t realize, it’s also synonymous with your reputation. Since both can take years to build and...

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5 Keys for Turning Your Booking Into Buzz

WooHoo…you just got the call that you booked the role! So, now what?!   Well, you either do: a) nothing…which means you’re missing out on a huge opportunity to create career momentum – OR — b) you decide to incorporate a strategic PR plan into your career, sharing your good news with the world and building your buzz.   I don’t know about you, but I’ll take the second option.   Of course, many of you don’t utilize PR in your career because you’re just not sure where to begin. So, I want to fix that.   To help you get started, I’ve put together 5 Keys for...

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3 Profile-Raising Rules with BIG Career Impact

If you’re an Actor… Then, you probably want more casting directors, producers, directors, studios and other industry insiders to know who you are — so you can get more auditions…book more roles…gain more fans…and ultimately work on projects you love. If you’re a Creator… Then, you probably want more studio heads, network exec’s, distribution companies and other decision-makers to know your work — so you can get more meetings…create more projects…gain more fans…and ultimately work on projects you love. And, if you’re both…then everything goes...

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3 Factors for Landing Your Name in the Trades

One goal that most Actors and Creators have in common is…you want to land in the Trades.   It’s true. Maybe you dream about seeing your name splashed across the pages of Variety or popping up on the homepage of Deadline – and there’s no shame in that!   Considering these publications are written for people working behind the scenes in entertainment, like the “decision-makers,” securing coverage in one of these outlets can deliver instant credibility and legitimacy to your career.   What exactly are the “Trades”? Basically, they’re any publication or section in a...

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